Transform Your Online Presence with a Strategic Website Redesign
Website redesigns that ignore SEO break rankings. Redesigns that ignore the existing content lose what took years to build. We carry forward what's working, fix what isn't, and launch the new site without starting from scratch.
Everything you need, none of the upsell.
Real deliverables, with the boundaries written down. So you know what you're paying for and what counts as extra.
What to keep, update, and cut.
Existing pages reviewed for traffic, rankings, and quality. We keep what's earning, update what's outdated, and cut what's dead weight.
Old URLs pointed to new ones.
Every URL that changes or is removed gets a 301 redirect to the most relevant new page. Ranking signals preserved, not discarded.
Updated without unfamiliar.
New visual design that modernises the brand without confusing returning visitors. Same navigation structure where it works.
Faster than the old site.
Core Web Vitals reviewed and improved. The new site loads measurably faster on the metrics Google uses for ranking.
The order we work in.
A clear sequence so you can budget time, money, and risk against the work.
Audit.
Existing site content, traffic, and rankings reviewed. Technical issues documented.
Plan.
Page inventory mapped to new site architecture. Redirect map drafted.
Design and Build.
New design applied to existing content structure. Technical SEO preserved throughout.
Launch.
Redirects applied, analytics reconfigured, and search console submitted. Ranking monitored for the first thirty days.
Get a quote on website redesign.
Tell us a bit about your environment and we'll come back with a scoped proposal in two business days. No obligation, no pressure.
Request a Quote Back to SoftwareFrequently asked questions
How long does a professional website redesign typically take?
A comprehensive website redesign generally takes between eight and twelve weeks, depending on the complexity of the project and the size of your site. This timeline includes the initial discovery phase, design mocks, development, and rigorous quality assurance testing. For businesses in BC and Alberta, Northstar IT ensures that every phase is managed efficiently to minimise downtime while delivering a high-quality final product that meets your specific goals.
Will my search engine rankings be affected during a website redesign?
If handled incorrectly, a redesign can hurt your SEO, but Northstar IT takes proactive steps to protect your rankings. We implement a rigorous SEO migration strategy, including 301 redirects for all changed URLs, preserving metadata, and maintaining site structure where possible. By optimising technical elements such as site speed and mobile responsiveness during the redesign, most clients actually see an improvement in their long term search visibility across Western Canada.
Do you provide ongoing maintenance and security after the site is launched?
Yes, we offer comprehensive post-launch support and maintenance packages. A website is a dynamic asset that requires regular updates to plugins, themes, and core software to remain secure. Our team monitors your site for performance issues and security threats, ensuring that your digital presence remains robust. This is particularly important for businesses in regulated industries across Alberta and the Yukon where data protection and uptime are critical requirements.
Why is mobile-first design a priority in your redesign process?
With a significant portion of web traffic in BC and Alberta coming from mobile devices, a mobile-first approach is essential. Google also uses mobile-first indexing, meaning your mobile site determines your search rankings. We ensure that your business website redesign includes responsive elements that adapt perfectly to any screen size. This provides a seamless experience for your customers whether they are browsing from a desktop in Vancouver or a smartphone in Whitehorse.